QUEBEC CITY, Canada – CrakRevenue has appointed longtime employee Maxime Bergeron as its new CEO.
Bergeron joined the company in January 2015 as Affiliate Manager. “He was immediately noticed as a quality-oriented, team-oriented professional,” a representative noted. “Today, almost ten years later, it seems natural for the entire organization to place him in a position where he can bring his leadership skills and extensive experience to the benefit of all.”
The new CEO aims to strengthen CrakRevenue’s position and nurture new and existing partnerships with advertisers by 2024. This vision also includes new affiliate programs and AI-powered advertising solutions.
Bergeron said: “As a new CEO and father, I live by this quote from James Clear: ‘If you can get one percent better every day for a year, you will end up 37 times better by the time you’re done. ‘ This is exactly what we have achieved so far and what I want to continue to do with the entire CrakRevenue team.”
Bergeron thanked CrakRevenue’s founder Nick Chrétien and everyone who works at CrakRevenue for their “unwavering trust” and teased upcoming developments that he said should “improve the CrakRevenue Affiliate experience and the services offered to advertisers by making them more data-driven and rewarding to make than ever before. ”
Chrétien said: “Passing the CEO role of CrakRevenue to Maxime Bergeron fills me with enormous pride and confidence in the future of our company. As I transition to the role of Chairman while retaining majority ownership, I look forward to supporting Maxime and the entire team as we continue to innovate and grow.”
For more information visit CrakRevenue.com.